Royal Pavilion

100% love it
A wonderfully over-the-top royal pleasure palace -- and a Brighton icon
Built as a late 18th century pleasure palace for the Prince of Wales (who later became King George IV), the uber-ornate Royal Pavilion was sold to the city of Brighton by the less pleasure-loving Queen Victoria in 1850. It's now easily the city's most famous attraction, and an unmissable part of any first-time visit.